As temperatures rise and we head to the seaside this summer, what better treat than fish & chips (with lots of salt & vinegar) enjoyed on the beach, as the waves break on the pebbles and the sun sets. Mmmm…you can just taste them now can’t you? But if that vision hasn’t already made you run straight to your nearest chippie, you might be interested to know a little about the history of the Great British fish & chips. Currently the Federation of Fish Fryers estimates there are in the region of 10,500 specialist fish & chip shops in the UK, more than McDonalds or KFC. They are predominately independent, with some obvious exceptions such as Harry Ramsden’s, and serve hungry punters around 167 million portions of fish & chips every year. That’s six servings for every man, woman and child! In fact, our annual spend on fish & chips in the UK is in the region of a staggering £1.2 billion, with 80% of people visiting fish & chip shops at least once a year and 22% every week (possibly not the healthiest of consumers), while 56% of people buy fish and chips to eat in the home as a family.
What is heme and why is everyone talking about it?
Here at Jellybean Creative, we ensure we stay truly informed by devouring insight from a wide range of credible sources. In this way our clients know we’re always helping them put their best ‘food’ forward.
The Scotch Egg.
A slightly runny egg wrapped in sausage meat, covered in bread crumbs and then deep fried – you’d think there’s nothing particularly interesting about this ‘brown food’ but that is where you’re wrong! The History of the humble Scotch Egg is an interesting one indeed…
Gin was once notorious as ‘mother’s ruin’, but it is fair to say that since legislation was relaxed to allow small gin distilleries, there has been an undeniable boom in craft gin and it’s popularity has rocketed. We may not be back to the halcyon days of gin in the 1700’s when we were consuming 10 litres of gin per head, but we’re not doing badly! In fact Kantar World Panel reported that “Gin is officially the nation’s favourite spirit (having overtaken whisky) – over a quarter of the population have purchased Gin (including flavoured/gin liqueurs) in the last 12 months, up from just over 10% 4 years ago. Gin brands have also really succeeded in connecting with younger consumers: 4 years ago, 43% of 18-24s told us that they drink gin, it’s now 55%.”.