The B2B Marketing UK Agencies Benchmarking Report 2026 is out, and we’re delighted that jellybean has been named both as a Top 10 UK Market and Strategy Planning Specialist (coming in at no.7) and a Top 40 UK B2B Marketing Agency (coming in at no.34).
A rallying call for UK foodservice manufacturers waiting out the storm.
When a jockey becomes unseated in the throng of hard-fought steeplechase; they are taught, as if it needed teaching, given the immediate danger of being crushed to buggery by pairs of onrushing fetlocks, to adopt the foetal position and pray.
I’ve always loved fried chicken. The crunch. The juice. The way it manages to be both comfort food and celebration depending on where you are and who you’re with. So, when H2O Publishing invited Nick and I to the inaugural Fried Chicken Championships at Big Penny Social in Walthamstow, it was a done deal.
Almost a third of people taking GLP-1 weight-loss medications have changed how they eat out. That’s not a niche trend. It’s a reset of purchase behaviour that marketing directors can’t ignore.
Since 5th January 2026, the UK food and beverage advertising market has fundamentally shifted. New restrictions on Less Healthy Food and drink (LHF) advertising are now in force, sitting alongside existing HFSS (High in Fat, Salt or Sugar) rules and long-standing protections for children. If you’re a food and beverage brand with LHF products, you’ve likely felt the headache.
Each quarter, Lumina Intelligence hosts the most insightful, deep dive into the hospitality sector, helping us prepare for the months ahead. In the wake of the budget, it was the perfect time to see what we have in store for 2026.
I had the pleasure of attending the Arena Christmas Event with Susan, our MD, on December 1st – a brilliant way to kick off the festive season, especially as it was held at the stunning Mandarin Oriental Park Lane. Beyond the celebrations, it was an invaluable opportunity to gain key takeaways for the year ahead in our industry.
At this year’s Arena Christmas Event heavyweights from UK Hospitality, The Evolv Collection (previously D&D), Gather + Gather (contract caterers) and RedCat Independent Pubs assembled on the stage at the Mandarin Oriental for a compelling panel discussion. Given the recent budget there was a lot to discuss. Below are my key takeaways, the good, the bad and the ugly…
Let’s just accept it. It’s a weird time to be alive.
It feels like only yesterday that I saw a man wearing a beekeeper’s mask and bright yellow marigolds while queuing at an off license. Was it really five years ago that Phillip Schofield and Holly Willoughby shared a tender embrace through a reinforced plastic shroud on live TV? Did Matt Hancock actually exist?
As two avid Spurs fans, it was only right that Nick and I joined Arena’s latest sell-out ‘Behind the Scenes’ event at Tottenham Hotspur’s world-class stadium – a day that combined thought provoking talks with an insider tour of how elite venues are redefining hospitality.
After a morning packed with data and discussion at the Lumina Intelligence Q3 Food Strategy Forum, the afternoon was all about discovery. We swapped charts for cutlery and were whisked around Covent Garden on a Food Study Tour – a curated journey through some of London’s most exciting and innovative food and drink concepts.
The recent Reformulating for Healthy Indulgence webinar from Confectionery News brought together experts from across the food and confectionery world to explore how brands can meet consumer demand for treats that deliver on both indulgence and wellbeing.
When you think of bootcamps, you’d be forgiven for thinking of a screaming sergeant major and a lot of mud, sweat and tears. But the bean team, have a different kind of bootcamp in mind – more seminars and talks from those leading in the world of social than burpees. On a sunny September morning, we headed up to Mayfair for a day with Brandwatch. From the world of disinformation, and LinkedIn trends, to a key trend of – the importance of narratives, whether they’re true or not.
Code to Cuisine – AI, Creativity and the Future of Food – UCFF Session
This year’s festival was not just about tasting new flavours and catching up with familiar faces. On the Trends & Debates stage, things got lively as industry leaders explored the role of AI in foodservice. The discussion offered a fascinating look at how technology is shaping menus, kitchens and the guest experience – with a certain amount of spirited debate along the way.
Dubbed ‘Glastonbury for Chefs’ UCFF has long been the go-to event for chefs looking for inspiration. The ‘Universal Cookery and Food Festival’ is a mouthful in itself, but offers far more than a mouthful when it comes to amazing food and drink, both from the brands in attendance and the stand-out catering (well when you are feeding chefs you have to be pretty impressive). No exhibition halls here, just a farm, great food and drink, demos, debates and of course fresh air and thankfully this year – sunshine! With its original format it is quite literally a breath of fresh air when it comes to foodservice events.
This year’s UCFF included a foraging tour which I eagerly signed up for on arrival. The tour was hosted by Colin Wheeler-James of Ground Up Cookery School and took us around Tewinbury Farm in Hertfordshire. With so much to take in, you’ll excuse me if I have missed anything (Colin, if you are reading this I’m afraid my note taking was comprehensive, but my writing a little illegible, so some points may have been supplemented by a light Google – please forgive me). And of course, please don’t take the below as gospel, as some wild foods can be dangerous. Always check and if in doubt, don’t eat it!
At Jellybean, we have a deep admiration for this channel – we know its highs, its challenges, and the vital role it plays in communities. Local shops aren’t just stores; they’re hubs where people connect, shop, and live their daily lives. By understanding retailers, shoppers, and their everyday missions, we help brands and retailers grow and succeed – together.
Flora Southey is Editor of Food Navigator, her role comprises of covering the latest food trends, sustainability, regulation, and nutrition across Europe, North America, and APAC. In her Q&A, as part of the Lumina Q2 Food Strategy Forum, Flora provided a fascinating look at what consumers are hungry for in the ingredient world, as well as what food and beverage manufacturers and operators should be focussing on to make the most of the opportunities.
