Neil Brenson is Our New Managing Director.
I am absolutely thrilled that from April 2026, Neil Brenson becomes Managing Director, alongside Susan Wickes in a joint MD structure at jellybean that reflects both the growth of our […]
At Jellybean, our team of experts helps food and drink brands stand out – from trade communications and shopper marketing to digital, PR, social, influencer, and brand experiences. It’s our world. From insight to aisle, through engagement, conversion, and advocacy, we create campaigns that sell, stories that stick, and brands that win.
Looking for a retail, shopper, and consumer marketing agency that truly understands the food and drink world? Fill in the form below and we’ll be in touch.

We’re proud to work with some of the brightest and biggest in retail – helping brands build awareness, drive trial, and grow sales across supermarkets, wholesale, convenience, and online.
The retail world moves fast. Between evolving consumer demographics, changing shopper habits, competitive categories, and retailer demands, you need an agency that not only understands grocery and convenience but knows how to make your brand win – every step of the way, from route to market to path to purchase and advocacy.
We help food and drink brands stand out in the hearts and minds of b2b and b2c audiences- spanning in-store activations, online engagement, and consumer conversion.
We offer a tailored mix of services to help your brand shine wherever retailers and shoppers are buying. From strategy to depot to shelf and to basket and beyond, we deliver full-service, integrated support built specifically for FMCG and grocery brands.
Including insight, brand positioning, big creative ideas, campaign activation, shopper comms, media planning and buying, POS, digital, social, influencer marketing, experiential, brand experiences, and more!
Our creative work doesn’t just look good – it delivers results and earns recognition.
We’re proud that our campaigns have been celebrated by major industry and marketing awards bodies, including:
Stay ahead with the latest retail, shopper, and consumer trends, strategies, and creative inspiration from our experts.
I am absolutely thrilled that from April 2026, Neil Brenson becomes Managing Director, alongside Susan Wickes in a joint MD structure at jellybean that reflects both the growth of our […]
Right now, someone is asking an AI tool which food brand to buy. Which sauce, which drink, which supplier to call. And the answer they get won’t come from a […]
Here’s the uncomfortable truth from this year’s shopper, retailer and category conference: brands aren’t losing because they lack insight. They’re losing because they can’t execute brilliantly using the right insight.
Looking for a retail, shopper, and consumer marketing agency that truly understands the food and drink world? Fill in the form below and we’ll be in touch.
