retail/consumer agency

We don’t just do food and drink marketing, we own it

brilliant campaigns built by food and drink obsessives.

At Jellybean, our team of experts helps food and drink brands stand out – from trade communications and shopper marketing to digital, PR, social, influencer, and brand experiences. It’s our world. From insight to aisle, through engagement, conversion, and advocacy, we create campaigns that sell, stories that stick, and brands that win.

Get In Touch

Looking for a retail, shopper, and consumer marketing agency that truly understands the food and drink world? Fill in the form below and we’ll be in touch.


proven experience. real results.

+
years of food and drink marketing expertise
in-house obsessives building brands and growing categories
%
independent and employee-owned
+
years
the average length of time our retail clients stay with us

trusted by leading food & drink brands

We’re proud to work with some of the brightest and biggest in retail – helping brands build awareness, drive trial, and grow sales across supermarkets, wholesale, convenience, and online.

why choose a specialist retail, shopper & consumer marketing agency?

The retail world moves fast. Between evolving consumer demographics, changing shopper habits, competitive categories, and retailer demands, you need an agency that not only understands grocery and convenience but knows how to make your brand win – every step of the way, from route to market to path to purchase and advocacy.

We help food and drink brands stand out in the hearts and minds of b2b and b2c audiences- spanning in-store activations, online engagement, and consumer conversion.

we build brands retailers and shoppers believe in
we create stories that stand out and sell
we drive sales and category growth

our retail, shopper & consumer marketing services

We offer a tailored mix of services to help your brand shine wherever retailers and shoppers are buying. From strategy to depot to shelf and to basket and beyond, we deliver full-service, integrated support built specifically for FMCG and grocery brands.

Including insight, brand positioning, big creative ideas, campaign activation, shopper comms, media planning and buying, POS, digital, social, influencer marketing, experiential, brand experiences, and more!

See our full list here

award-winning retail, shopper & consumer marketing campaigns

Our creative work doesn’t just look good – it delivers results and earns recognition.
We’re proud that our campaigns have been celebrated by major industry and marketing awards bodies, including:

world food innovation awards 2025

b2b marketing awards 2025

Alliance of independent Agencies

from in-store and online activations to omnichannel brand activations, we create campaigns that create front of mind awareness, move shoppers to buy - and keep on buying.

read our retail, shopper & consumer insights

Stay ahead with the latest retail, shopper, and consumer trends, strategies, and creative inspiration from our experts.

“Thank you, Jellybean and Neil. Your contribution has been so important our success (in the UK)! And now, Make it Mutti!”
International Export Manager
Mutti
“The benchmark in FMCG marketing. Have worked with Jellybean for circa 13 years (across 3 different industries) and have yet to find a similar level of strategic alignment, experience and creativity. I value their counsel and moreover they are an extension of my marketing team, bringing specialists in creative, PR, digital, social media and more for both foodservice and retail, B2B and B2C. Highly recommended, award-winning and the go-to agency for me.”
Global Commercial Director
Maldon Salt Company
“You have smashed it yet again! Thanks all so much. Another great idea, great execution and great results.”
Managing Director
Porky Whites

get in touch

Looking for a retail, shopper, and consumer marketing agency that truly understands the food and drink world? Fill in the form below and we’ll be in touch.