In foodservice marketing we’re used to magazines, but this was a first. It wasn’t the kind you thumb through like Stockpot or The Caterer. No, this was ‘Magazine’, the venue located just a stone’s throw away from the O2, where this year’s annual Craft Guild of Chefs Awards was held. As ever, it was the hot ticket, playing host to the great and good of the chef world. Raymond Blanc no less was in attendance, along with celebrated chefs from across the industry. Guests and nominees enjoyed a fabulous meal (no pressure catering team!) the highlight of which was for me the fish course, sponsored by our client McCormick’s and featuring their amazing hot sauce – Cholula, which I applied liberally to mine.
The evening whizzed by as Nick and I caught up with industry friends and contacts, some of whom we’d not seen since 2019! It was great to be back in our glad rags and networking again after the dark days of Covid and the team at Dewberry Repoint made sure the evening ran like clockwork. All too soon it was time to do a Cinderella after a great night. Thanks must go to all the sponsors including our clients Wrapmaster and McCormick, the team at Dewberry Redpoint and of course the Craft Guild themselves. Here’s to next year!
To view the full list of this year’s winners and view highlights of the evening visit: https://craftguildofchefs.org/competitions/awards
Plus, you can download the new Cholula, recipe book, Fusión Mexicana