As September approaches and the kids go back to school – it can only mean one thing: Christmas is right around the corner. Savvy retail food and drink brands looking to position themselves as perfect Christmas gifts know that now is the prime time to roll out their Christmas PR campaigns. In this blog I’ll delve into why now is the perfect time to launch a campaign, explore various tactics brands can employ, and highlight how an agency like jellybean can help maximise results.
Have you ever found yourself torn between two career paths? On one hand, there’s the allure of being in the spotlight and living life in the fast lane as a Love Island contestant. On the other hand, there’s the stability and challenge of a career in marketing. OK, maybe not a scenario many people might find themselves in, and it’s not the start of a mid-life crisis and career change, I promise. But I thought, hey, this would make for a fun blog, don’t you think? Well, you may be surprised to know that there are actually some striking similarities between these two paths. So, let’s take a deeper dive and explore the parallel worlds of reality dating TV and food and drink marketing.
