We’ve struck gold with Moroccan Extra Virgin Olive Oil brand…
Super-premium extra virgin olive oil brand Morocco Gold, is the latest new client to join the Jellybean food and drink agency family. The owners of the single estate extra virgin olive oil from Morocco appointed Jellybean following a competitive pitch earlier this year. We are excited to be working with this luxury food brand on an integrated B2B and B2C campaign which will create widespread brand awareness and drive long-term sustainable sales through traditional retail and e-commerce channels. Here’s the low-down on this high quality oil.
Afternoon Tea Awards
On Wednesday 20th June, MD Susan and I attended the first ever Afternoon Tea Awards, hosted at the Westminster Boating Base by our friends at H20 publishing, the good people behind, amongst others, Hotel F&B magazine.
Drinks Trends
For an event entitled Alcohol Trends and Innovations the day’s conference included a surprising amount of content around the drive for low and no alcohol. Doubtless driven by those pesky Millennials and Gen Z lot who don’t seem to value the good old fashioned binge drinking culture my generation and those before worked so hard to establish (only joking). Equally the omnipresent march of the health and wellness trend, will have had a fair amount to do with it, as consumers look to reduce calories, drink less and generally consume more wholesome food and drink. That’s not to say volume drinking is dead, Jägermeister themselves don’t condone or promote the ‘Jägerbomb’, but there is no denying this consumer-led ritual is alive and well in UK bars and clubs. However, despite the UK having a drinking population of 30 million (the large majority of whom, 96%, drink within the recommended limits, with only around 4% straying into the realms of ‘a problem’ – I’ll refrain from naming any beans) there is an overall trend for consumers to drink less, but better, with an increased focus on the quality, provenance and brand story. Drink still plays an important part in our social culture, both out of home in bars and restaurants (on trade) and when purchased in retail to drink at home (off trade).
Brunch with a view
Working at a leading foodservice marketing agency, I hear about amazing places to eat all the time either through insight reports, foodservice news, or indeed my fellow foodie colleagues.
The Portuguese Steakhouse
By Jack Stevens
I’ve always believed that there is no such thing as perfection. However, I soon changed my views after dining at K.O.B by Olivier in Lisbon.
K.O.B stands for Knowledge of Beef and the restaurant lives up to its name. It isn’t your usual steakhouse; it’s more of an experience. As the leading foodservice pr agency, we take our food seriously so we thought we’d investigate.
MCA Insight
On 8th June two of our beans – Laura and Leigh – joined the MCA Food Study Tour around London to discover the latest food trends that are impacting the out of home market.
Time for Development Chefs to Get the Recognition they Deserve with the Foodservice Quality Food Awards
As a leading foodservice agency, we work closely with development chefs day in and day out, so it seems fitting that in our newly appointed role as PR agency to the Foodservice Quality Food Awards that we should announce a new category for 2018. Drum roll please… The Development Chef Award is aimed directly at manufacturers (rather than operators) and recognises these as-yet unsung innovators for their highly commendable work in getting NPD over the line.
25th Craft Guild of Chefs Awards
This Monday saw the 25th anniversary of the Craft Guild of Chefs Awards held at The Grosvenor House Hotel London. Coined the ‘Oscars’ of the chef world, the awards celebrate excellence across the industry. This year’s awards ceremony was particularly special as it marked a quarter century of these prestigious accolades. The night began in style with the champagne and canapés as guests circulated the Grosvenor House mezzanine level overlooking the impressive Great Room, catching-up with old friends and new. As a leading food and drink agency we were there in force with invites from both Dewberry Redpoint and client McCormick.
As ever, Jellybean Creative the leading foodservice marketing agency were there to support the awards and report back for the Jellybean blog.
The team at the Grosvenor House had the unenviable task of catering for some of the leading chefs in the country on a grand scale (quite an ask) but they did us proud with a delicious four course dinner followed by port and cheese and of course coffee and petit fours. Then it was on to the focus of the night the awards themselves…a drum roll please for the winners…
My Week at Jellybean
I’m currently studying for a qualification in Public Relations and wanted to get an insight into the workings of a PR agency. I’ve had the pleasure of working with Jellybean over the last few years in my role at a video production company and knew they would be the perfect solution to help me gain the experience I was after.
(Un)healthy Competition
One thing we beans truly relish is a spot of healthy rivalry. We’re a competitive bunch, you see. Woe betide anyone caught in the crossfire of, say, a genteel game of French cricket. One cross word or a perceived lack of respect for the rules of the game, and things can get pretty ugly pretty quickly, let me tell you.
The National Pub and Bar Awards 2018
Jellybean had the pleasure of attending The National Pub & Bar Awards last night at Bafta in Piccadilly, thanks to H20 publishing. As the leading foodservice agency we’re avid supporters of the pub sector so were grateful for the opportunity to attend an evening dedicated to celebrating the hard working teams in the pub trade. And what a night it was too, mingling with some of the industry’s finest on-trade elite with the bubbles and Budweiser flowing.
Whisky – 360
Here at Jellybean, we really value our beans and as part of our commitment to develop everyone to their full potential we carry out regular reviews and appraisals throughout the year. This ensures everyone receives the recognition they deserve and gives every bean the opportunity to develop in their role. So in the spirit of inclusivity we thought it was only fair to include Whisky, our budding apprentice and favourite furry friend (AKA office dog). Using our tried and tested 360° feedback questions this is a snap shot of how he is progressing since joining us back in December 2016.
It’s boom-time for craft peanut butter…meet our latest client Manilife
We’re delighted to welcome ManíLife craft peanut butter to our growing list of clients here at Jellybean. In case you’ve not already heard of ManíLife or been lucky enough to try their amazing peanut butters (you really must!); we thought we’d tell you a little bit about the brand and what we’re doing to help explode their sales and growth potential in retail and foodservice.
The true cost behind a ‘clean label’ ingredient list
With the global sales of clean-label products projected to reach $180 billion by 2020*, clean label is no longer an upcoming trend, it’s firmly established.
The Big Fat Quiz Win!
As the leading foodservice agency we’ve long been supporters of Hospitality Action and the great work they do for those in our industry who have fallen on hard times. So when they invited us along to their Big Fat Quiz (as a thank you for some of the pro-bono design work we had done for them) we couldn’t wait.
MCA Menu & Food Trends Report April 2018
As a leading food and drink agency, specialising in foodservice, retail and convenience, we make it our business to stay on top of the latest trends. Pulling key tangible insights from market information and trends data is crucial to the work we do with our clients and therefore attending events such as the MCA debrief comes high on our agenda.
A Nation of Wasters
Research has indicated that, as a nation, we throw away a third of the food we produce. Aside from the harmful methane it creates when it ends up in landfill, and the huge amounts of resources used to create it (such as water and fuel for transport) being wasted, the real choker for me is the 8.4 million people in the UK who are struggling to afford to eat. This is equivalent to the entire population of London. 270,000 tonnes of the food that goes to waste each year is still edible. That’s enough for 650 million meals.
Foodservice Quality Food Awards
We’re proud to announce that Jellybean has been appointed as the PR partner for the highly prestigious UK Foodservice Quality Food Awards – a leading food and drink integrated marketing agency joining forces with the number one quality mark for people and products in the industry.
MCA Food Study Tour 2018
On the 6th April 2018, our very own Beans, Natalie and Nick, attended the MCA Food Study Tour in London to discover the latest food trends and of course, in true Jellybean style, try lots of new food and drink from up and coming concepts. They found some good’uns – take a look!
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