Food Marketing Blog

I was recently lucky enough to visit Sri Lanka – a fantastic island of culture, scenery and wildlife and, in between enjoying all of the above, the local cuisine proved a real treat. Although famous for its tea and spices it was clear that Sri Lankan food has much more to offer besides.

Our first chance to sample the local food was early at breakfast on day one. Presented with a traditional Sri Lankan spread, we were offered dhal, roti (a type of coconut flat bread similar to naan), string hoppers (little nests of noodles) and sambol (a spicy mix of grated coconut, chilli and onion) and tucked in – although admittedly rather tentatively at first, not quite used to the fiery kick of sambol so early in the morning.

Whilst curry for breakfast definitely took some getting used to, in the evenings we enjoyed some great dishes. Fish and seafood were prominent on menus and the local seer fish with prawns, crab and octopus became a firm favourite of mine. We also tried Jackfruit curry – widely grown in Sri Lanka, the fruit has a meaty texture making it a great vegetarian option.

Sri Lanka was heavily hit by the tsunami in 2004, and 12 years on, the coastline is gradually coming back to life, boasting some fantastic beach front restaurants. One we discovered was Top Secret whose prawn, mango and coconut curry along with a piña colada (or two) became one of my holiday highlights.

My final tasting test was Arrack – the locally distilled whisky. Having watched men climbing palm trees to collect the sap from coconut flowers used to make it I thought I’d better give it a go, but one sip was more than enough for me and a bottle came back in my suitcase for dad to enjoy instead!

Sri Lanka was a fascinating country to visit, only improved by the food and hospitality we received – a holiday destination I would recommend to anyone.

jellybean is a leading food service marketing and communications agency. We help top brands with food service pr, food service marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

Yes, they serve duck and waffle.  To celebrate the big milestone that was my Mom’s 50th birthday, we thought it be no better occasion to check out the exclusive Duck and Waffle restaurant.

Due to its overwhelming popularity, we had to book the table 3 months in advance – easily making this the most well planned event in our family history.

After a series of travel blunders on the day (with all trains to London being cancelled!) we piled into the car and madly dashed to London.  Despite heavy traffic we arrived in Liverpool Street with five minutes to spare.

On the 40th floor Duck and Waffle is the highest restaurant in the UK. With glass windows surrounding the entire floor, the seating area offers an almost 360 degree view London – and at night, the views were spectacular.

After what seemed to be the fastest elevator ride in history, we were warmly greeted by the maitre d’ and were ushered to our table.  Seated next to the window our table offered amazing views. The dark decor and dim lighting in the restaurant highlighted the spectacularly lit up London skyline.

Surprisingly there was not a lot on the menu, and unsurprisingly, everything was slightly bizarre.  Starters included ‘foie gras crème brûlée’ and ‘spicy ox cheek doughnut’ – both too intriguing to turn down.  With 6 of us at the table, we decided each to order a different starter with the aim of sampling as much of the menu as we could. It comes as no surprise that for the main course, all six of us ordered the famous ‘duck and waffle’.

Unexpectedly, the starters each arrived at separate times – although a shock to the system at first, it actually worked out better as it gave us the opportunity to savour each of the dishes individually.

Out of the six starters we ordered – while each delicious – my favourite was the freshly baked onion jam and stilton bread – warm, soft, fluffy bread drenched in oozing melted cheese and topped with decadent caramelised onions.  If Heaven was a taste this would be it.

After our starters were all cleared up it was time for the dish we had all been waiting for – the notorious duck and waffle!  Any reservations one might have had at the start were quickly overcome by the delicious aroma that the dish brought with it as it was served.

The duck leg was served between a waffle and a lightly fried duck egg, and was accompanied by a little pot of wholegrain mustard maple syrup (!) on the side.  All conventions say this shouldn’t have worked, but it did.  Well.

By the time we had polished off our plates we had all eaten far more than our stomachs could cope with, but after waiting so long for a reservation it seemed a shame not to try any of the desserts.

The dessert menu was just as bizarre as the main, with ‘mushrooms on toast’ being the first item on the list.  We settled for ‘torrejas’ – a sweet Cuban toast with maple caramel apples and cinnamon ice cream – and their ‘chocolate blondie’ – served with pistachios and raspberry sorbet.

When the desserts turned up we were wise to have only ordered two dishes between the six of us as they were huge! I’m sure if we weren’t so full from the earlier courses we could have devoured another portion – they were absolutely delicious.

With dinner finally finished and our bellies just about ready to burst, we paid the bill and headed back to the car before the inevitable food coma kicked in.  As a first time guest I can confirm that the restaurant undeniably lives up to the hype. I definitely plan on going back (reservation depending!), although perhaps during daylight hours to see the beautiful view from a different perspective.

A definite recommend.

jellybean is a leading food service marketing and communications agency. We help top brands with food service pr, food service marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

jellybeanis a keen advocate of working hard to maintain a highly engaged workforce – so being offered the opportunity to attend an Employee Engagement Seminar last week was a great chance for us to check up on the methods we use and how we can further increase employee engagement going forward. What do we need to take back to our little foodservice marketing agency in order to maximise the motivation and engagement of our workforce?

Our speaker was Russell Beck, Head of Consulting at Impellum, and from beginning to end, Russell provided fantastic insight, statistics, examples and tips to improve engagement levels and better engage with the wider team.

A recent survey by Investors In People (Jan 2016) found that 49% of workers will look for a new job this year. Workers cited poor management and not feeling valued as the top reasons to move. ‘Better pay’ dropped to third place in ‘unhappiness factors’.

It’s clear that employee engagement is one of the most critical factors in business, but often the least understood. So what is ‘employee engagement’? A simple definition of the term was written by David Mcleod (part of the UK Government task force set up to look at employee engagement). He says:

“Engagement is the workplace approach designed to ensure that employees are committed to their organisation’s goals, motivated to contribute to organisational success and are able at the same time, to enhance their own sense of wellbeing”

Our employees are fundamental to the business – they are our one true business differentiator. Our employer brand IS our people! They are the ones that talk about the business, with friends, family, colleagues, clients, strangers, hairdressers, etc. They also use various social media channels on a regular basis, and can spread the word farther and wider than ever before. With this in mind, it is essential to maximise employee engagement wherever possible.

So what is in it for the business? Engagement is the driver for:

• Productivity
• Customer satisfaction
• Innovation
• Reduced absence
• Retention
• Health and safety

All of these things combined, work together to increase profit – a clear business case!

Some of my key take outs from the seminar on how to go about improving employee engagement are here:

Company Alignment – Engagement is about emotion – about people caring and wanting to do well for the business. Be clear about what your company stands for, what your values are and what your story is.

Managers – It’s not enough for managers to fulfil basic admin duties, they need to be empathetic, genuinely interested in an employee’s long term career and personal life. This enables them to better understand, better connect, better motivate and therefore better engage with their team. It’s worth investing in your managers, to spread the engagement throughout the wider team.

Relationships – Work and life are blurring – it’s no wonder as we spend a third of our waking hours at work. As a result, employees crave a meaningful relationship at work. Have they got a best friend, a confidant, a social relationship? Positive relationships with colleagues helps productivity, motivation and employees feel connected to what they are doing.

Recognition – Receiving praise shows employees they are valued. This is free and easy to do – so praise regularly for work done well.

Feedback – Managers giving little or no feedback results in 4 out of 10 employees becoming actively disengaged. It is vital in showing team members that they are important in the wider scheme of things and you want them to do well.

Satisfaction – there are a number of contributing factors to job satisfaction:

• Salary will always matter. Pay people fairly – employees want to feel that they are paid what they deserve.
• Companies are offering a wider range of benefits now, increasing candidate’s expectations. Meaningful benefits such as flexible working hours or childcare incentives could make a difference to employee engagement.
• Workload – it’s all about balance. Challenged but not overworked, comfortable but not bored. If the balance is wrong they won’t be engaged.
• Clarity of expectations – employees need to be absolutely clear about what is expected from them, both on a daily basis and long term. Without a clear vision and regular feedback/recognition, employees can become frustrated, and therefore disengaged.
• Enablement – sufficient training and equipment is needed to prevent very quick disengagement. Have they got the right tools, have they been trained, does the equipment work?
• Environment – employees need to be comfortable in every sense – is the temperature right, is there enough space, is it too noisy, do they have a social area etc.? All of these things impact on how well employees perform and how they engage in the workplace.

Lots to think about! Engagement should be all year round – it’s a constant. Engagement levels change rapidly and any changes need to be picked up before there is an impact on the wider team, company vision and therefore profit.

Businesses can no longer afford to hire someone, pay them and leave them alone. No matter whether you work at a foodservice marketing agency or a hospital, everyone wants to be engaged on a deeper level – a point to get up and go to work. What makes us ‘Beans’ get up and go to work? A vast array of things…. challenging briefs, friends, variety of work, knowledge sharing, learning, personal development and growth, social activities, great clients, the list goes on. Enough from me now…back to work!

jellybean is a leading foodservice marketing agency. We help top brands with foodservice pr, foodservice marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

Keep reading! Why not read our blog on jellybeanranked in B2B Agency Benchmarking Report 2019

An early Spring break took us to one of my favourite parts of England – the South West and I would thoroughly recommend the pub we stayed in.

We were staying in the tiny village of Horndon, just north of Tavistock in Devon, on the western tip of Dartmoor. We stayed at the unusually named Elephant’s Rest, which apparently was named after a previous rather portly landlord who weighed in at 20+ stone and who served his customers by swivelling around on a stool behind the bar. One of his regulars told him he looked like an elephant sitting on a nest, and so the pub was re-named.

The dinner menu was very English and the pub prides itself on only using locally sourced fresh produce, including locally farmed beef, pork and lamb, fish delivered fresh every day from St. Ives and cheeses from Tavistock. I can never resist a Steak & Kidney pudding and mine certainly lived up to expectations.

Breakfast next day was exceptional (recommend the sausages) and it was also accompanied by visits from the pub’s dog Bertie, a Glen of Imaal Terrier, who looked like a teddy bear in doggy form. His party trick on realising there were sausages around, was to sit up on his back legs and look longingly at your plate – he didn’t have any luck with us though, it was all too delicious to give away! So now fully fuelled up I was taken on a bracing long hike across Dartmoor where we encountered troupes of students practising for the Ten Tors and preparing to camp out on the moor (it was 3˚C during the day!). They seemed scarily excited about the prospect while all I could think of was getting back to the log fire in the bar at The Elephant’s Nest!

jellybean is a leading foodservice marketing and communications agency. We help top brands with foodservice pr, foodservice marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

A whole 24 hours to celebrate how wonderful it is to be a Bean!

Thanks to a lover of the sweet chewy treat (President Ronald Reagan, perhaps?) our namesake has got its very own national day (22nd April), and as the leading foodservice marketing agency we think it’s a brilliant excuse to celebrate our passionate team, wonderful clients and the exciting work we’ve got up to over the last 28 years (hint, hint).

This year we’re asking you to answer our quiz to be in with the chance of winning your very own personalised jellybeanmachine – courtesy of our ever-so talented Creative Director, Gary Brazier.

You’ll learn a bit about us, you’ll receive some Jelly Belly Jellybeans for your efforts and you’ll be helping us celebrate our special day – what’s not to love about that?

To enter the quiz, click here.

And be sure to stop by our Twitter this Friday, where we’ll be celebrating #NationalJellybeanDay in style.

See you there!

jellybean is a leading foodservice marketing and communications agency. We help top brands with foodservice pr, foodservice marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

This last weekend my brothers and I finally made our dad’s long held ambition come true.

Back in the 1970’s, and more than once, my father (now 85) and mother along with friends made several attempts to visit the fabled “La Mère Brazier” restaurant in Lyon. For nearly a century politicians and well-known figures from a wide range of fields have flocked to the tables of this Lyon restaurant that has become an institution.

Opened in 1921 by Eugénie Brazier – the first female chef to have been awarded, in 1933, three Michelin stars twice, it now holds two michelin stars under chef Mathieu Viannay, winner of the Meilleur Ouvrier de France craftsman award in 2004.

Chef made us very welcome as he introduced himself and listened to our story of the four Brazier boys finally visiting Mère Brazier. His task was made more difficult by two being vegetarian, not me I hasten to add! – (how could I when working for the leading foodservice agency!) Neither veggie brother had eaten at such an establishment before, knowing hâute cuisine chefs often don’t cater to their type.

Mathieu rose to the occasion however, by providing a culinary experience that caused my elder vegetarian brother to exclaim at the end of the evening that it was the best meal he had ever eaten… truly magnifique.

Dad and I had the ‘menu dégustation’ and we were delighted by several amuse bouche – one, foie gras coated in beetroot jelly, was an absolute delight.

There followed spider crab with a citrus fruit foam, then scallops with candied lemon, kumquat and spinach, then fillet of haddock with courgette, asparagus, Cul Noir pork with a sorrel bouillon.
My brothers meanwhile were delighted with cheese soufflé with two truffle oils, french onion soup and wild mushroom tartlettes.

Dad and I then had roast pigeon, potato and apple mille-feuille with a Calvados jus. There followed a selection of cheeses, a pre-dessert of madelin soaked in liqueur with a delicious ice cream, finishing with a floating island of rhubarb and milk jam…  served along with mini lemon meringue that was just wonderful along with a mini coffee bean chocolate patisserie.

My brothers shared a magnificent chocolate tarte with rice ice cream and a patisserie creation with biscuit crumb and ice cream that sadly nobody can remember what it was, other than absoltely delightful!

A wonderful weekend, made even more special by spending time with my family, playing golf and playing Risk – a family game from our youth.

So sorry my other brother couldn’t be there, but then Australia to Lyon would have been a weekend trip too far.

All credit to Eurostar and TGV for getting us there and back in perfect time – we really couldn’t fault their service either. A weekend to remember for all time and finally dad made it!

So, what did you do at the weekend?

http://lamerebrazier.com

jellybean is a leading food service marketing and food service design agency. We help top brands with foodservice pr, foodservice marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

Last week marked my Mum’s Birthday so it felt only right to have a girly day out (a bit of a treat for myself too!). Having booked Brooklands Hotel and Spa for the afternoon and evening, we set off around midday. Ensuring we wouldn’t be hungry before our relaxing afternoon, we decided to make a pit-stop at Fego’s Caffe in Cobham, en route. Our lunch was healthy and delicious as my Mum opted for the Mediterranean Brunch (grilled halloumi, avocado, peppers, tomato concasse, spinach and mushrooms on toasted poppy & rye sourdough, topped with a poached egg and rocket, drizzled with pesto) and I decided on the Sweet Chilli Chicken Salad which was equally as tasty! I would highly recommend popping in for breakfast or lunch if you are ever in the area but be sure to book if there are more than two of you as it’s usually very busy.

Leaving with satisfied stomachs, we headed to Brooklands Hotel and Spa which was just ten minutes down the road. On arrival, we were greeted with a warm welcome and given our schedule for the afternoon/evening…exciting! Once in our robes, we made full use of the spa facilities whilst overlooking the Mercedes Benz race track which was quite something. After a few hours of pure relaxation including two treatments and a sleep in the meditation room, it was time for our afternoon tea and we were definitely ready for a sweet treat! Our afternoon tea included finger sandwiches, a selection of four sweet cakes, chocolate & blackcurrant milkshakes and homemade chocolate scones all of which we thoroughly enjoyed but only managed to finish half of what was in front of us!

All in all it was a great day of indulgence and I would definitely return, so for more information on Fego’s Caffe in Cobham, check out their website. And, if you are ever in need of an indulgent treat then Brooklands Hotel & Spa is the perfect day out.

jellybean is a leading foodservice pr agency. We help top brands with foodservice pr, foodservice marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

Last weekend my boyfriend took me to London for a special birthday treat weekend to celebrate my 23rd birthday. After a lovely stay at The Mondrian Hotel (delicious food, amazing cocktails and fab staff) we made our way to the Sanderson Hotel for afternoon tea… mad hatter style.

From the minute we arrived it felt as if we had been transported straight into Alice’s fairy tale world. The surprises were never ending – from sugar served in a musical jewellery box to ice cream in flowerpots with chocolate soil, there were so many little touches that made the whole experience special.

Whilst sipping champagne and mocktails, we were given a choice of weird and wonderful teas – English breakfast and chamomile were nowhere to be seen. Ash picked an orange and chocolate blend, and I went for green tea infused with mango and passion fruit – all named after Alice in Wonderland characters and served in huge teapots.

For our first course we were given a plate of savoury delights including mini croque monsieurs, cucumber sandwiches (with bright green bread!), a salmon, quail egg and caviar scotch egg and a crab and herb éclair which were all delicious.

Then it was onto the sweet – three tiers of beautifully decorated mini cakes and sweet treats. The attention to detail was incredible and they really did look too good to eat! A few of my favourites were ‘The White Rabbit’s pocket watch macaroon’, ‘Alice’s drink me potion’ and ‘The Queen of Hearts Oreo cookie soldier’ although they all tasted amazing.

Anyone who knows me will know how much I love cake and so I was in my absolute element. To my delight (although probably not so good for my waistline) I was even given an extra piece of cake as it was my birthday.

It’s safe to say we both loved our Mad Hatters Afternoon Tea experience. If you’re looking for a quirky afternoon tea experience for a special occasion, I would highly recommend it.

For more information about the Mad Hatters Afternoon Tea, visit their website.
Twitter – @SandersonLDN
Instagram – sandersonlondon

jellybean is a leading foodservice digital agency. We help top brands with foodservice pr, foodservice marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.