Foodservice / Creative / Integrated / Digital / Social Media / Trade PR / Events
Alongside their integrated brand refresh, this September, we were tasked to mark Kluman & Balter’s 100 years of supplying high-quality bakery ingredients to bakery, foodservice and retail businesses with an internal event to remember. With the goal to not only celebrate this great achievement, but crucially to thank those who have made it possible – the Kluman & Balter team.
jellybean organised all elements of the evening event which included:
After extensive research to find a suitable venue, we secured the iconic Gothic manor Knebworth House, with the party set to take place in the Cobbold and Lytton barns on its impressive 250-acre estate.
Guests were ferried to the venue via a private coach and greeted with a glass of bubbles as they arrived at the imposing location. To showcase the brand refresh, the barns were adorned in Kluman & Balter’s centenary colours; a gold sequin wall made a real impact, along with a statement light bulb ‘100’ and colour matched balloons.
During the evening guests were treated to a delicious dinner. The star of the show however was a specially commissioned vanilla and raspberry centenary birthday cake from one of Kluman & Balter’s very own customers.
With a ceremonious cake cutting, speech, awards, music and even a casino set-up with K&B currency, the Kluman & Balter team celebrated this momentous occasion in style. It was a night to remember, and one which Kluman & Balter can look back on, thanks to the professional shots taken on the night, which truly captured the company’s all-important team spirit, that has been so key to their 100-year success.
Along with a host of on the night praise and subsequent positive feedback, the party was a huge success on socials. Social posts surrounding the event generated over 3,600 impressions and an engagement rate of 34%, showcasing Kluman & Balter’s fabulous team spirit as well as helping to boost their profile in the industry.