Marcomms / Creative
As a result of our successful working relationship with McCormick EMEA, we were approached by the Flavour Solutions global team at McCormick to create their first ever global marketing support kit, to be used across multiple worldwide markets in sales meetings with customer’s R&D and marketing teams. The purpose being to educate key partners on McCormick’s flavour technologies and capabilities, particularly FlavourSpice™ – McCormick’s proprietary spice alternative platform.
The key objectives were:
We have created two types of sales materials so far for FlavourSpice™:
The presentation box has been so well received that we are now working on developing a promotional video, using our in-house video editing capabilities and creative flare to produce something fast paced and dynamic. Watch this space!
The client at McCormick Global had this to say regarding the project: