Global Sales Support Kit

Marcomms / Creative

The Task

We were approached by the Flavour Solutions global team at McCormick to create their first ever global marketing support kit, to be used across multiple worldwide markets in sales meetings with customers’ R&D and marketing teams. The purpose being to educate key partners on McCormick’s flavour technologies and capabilities, particularly FlavourSpice™ – McCormick’s proprietary spice alternative platform.

 

McCormick Flavour Solutions - Flavour Spice - Jellybean Creative Solutions

McCormick Flavour Solutions - Flavour Spice - Jellybean Creative Solutions

McCormick Flavour Solutions - Flavour Spice - Jellybean Creative Solutions

The Solution

The solution…a high end branded box holding samples of the products for use in UK, Canada, Mexico, India, China, Singapore, and Australia. Product information cards – We designed cards for each FlavourSpice™ product to provide information about the products’ USPs. A dynamic video to bring the FlavourSpice™ range to life

 

The Results

The client at McCormick Global had this to say regarding the project:

“The Flavour Spice Commercial Box was the first globally launched kit for McCormick Flavour Solutions! It has been well received by our partners and customers around the world and seen as an engaging way to showcase and demonstrate our capabilities. Jellybean did a great job in providing creative as well as logistic support in getting these boxes to our commercial teams across the UK, Canada, Mexico, India, China, Singapore, and Australia!”
Sr. Manager Global Flavour Solutions Strategy