National Burger Awards – 20th February 2024
Burger fanatics, talented chefs and of course, a number of us beans found ourselves travelling to the Big Penny Social in North London for the hotly anticipated 10th National Burger Awards. Hosted by DJ BBQ, and organised by Dine Out Magazine, the event promised talent, passion and camaraderie.
Guests were treated to a range of delicacies, with sides from Urban Foodservice, featuring the delicious PEPPADEW® Bites, a Pepsi Cocktail Bar, wine from Greasy Fingers and of course, burgers – from beef brisket and bacon to plant-based offerings, all gratefully received by us bunch of hungry beans.
2023 StrEATfood Awards – 10th October.
Street food enthusiasts and culinary connoisseurs alike gathered in the heart of London on the 10th of October for the much-anticipated 2023 StrEATfood Awards. Hosted by the energetic DJ BBQ, the event took place at the Big Penny Social, promising a day of fierce competition and delectable creations.
Cateys 40th
The Cateys is known in the industry as the Oscars of the hospitality world, and I was hugely honoured to be invited this year to it’s 40th anniversary event. As a leading food and drink agency with over 36 years in foodservice and hospitality we have been proud to work with a number of Catey’s award winners and sponsors over the years. This year they really pushed the boat out to mark this momentous milestone for the awards with a special Ruby Catey awarded to Raymond Blanc who spoke on the importance of coming together to make hospitality a destination career choice.
World Gin Day
World Gin Day falls on the 10th of June this year, and here at jellybean we’ve gathered some our beans’ favourite gin-dulgent drinks to give you some inspiration for this boozy day.
Cheers!
Craft Guild of Chef Awards 2023
It is fair to say the foodservice industry is one in which you can pretty much guarantee you will be well-fed and industry awards are no exception. So there can’t be a tougher gig for a brigade of chefs than the Craft Guild of Chef Awards. Talk about a tough crowd! The crème de la crème of the chef world eating your food – eek! So, it’s a big ‘hats-off!’ to the team at the Park Plaza Westminster Bridge as the menu they served up at this year’s Craft Guild of Chef Awards was truly fit for the best chefs in the industry (good job really).
The 2023 UK Food & Drink Shows
As April drew to a close, the UK Food & Drink Shows, comprising National Convenience Show, Farm Shop & Deli Show, Food & Drink Expo and Foodex Manufacturing Solutions returned to the NEC, Birmingham. As the leading integrated foodservice and retail PR & marketing agency, jellybean was in attendance, not only to see the latest product innovations and hear from the luminaries lined up to speak at the shows’ stellar seminar programme, but also in a professional capacity, supporting the brilliant William Reed events team with the show press office.

Back to the joys of ExCeL
This year’s events and exhibitions schedule is already well underway, and it was with excitement I boarded the Elizabeth Line to Custom House for ExCeL, to visit the 27th National & Organic Products Europe exhibition (NOPEX, April 16/17).
Public Sector Catering Awards 2023
The Public Sector Catering Awards (preciously the Cost Sector Catering Awards) celebrated it’s 30th year last night at the Hilton London Metropole. The awards are the gold standard for public sector catering, which is often the unsung hero of the foodservice world. Be it catering in education, hospital catering, care home catering and even catering for the military and the prison service, public sector catering is the oft-unseen force that keeps Britain running.
The Contract Catering Awards 2023
Monday night may not traditionally be ‘party night’, but this Monday was the exception, as it saw the 11th annual Contract Catering Awards held at the Leonardo Royal Hotel in London’s Tower Bridge. The night attracted the great and the good of the contract catering world to celebrate the best in the business, from healthcare to CSR, education to innovation, and everything in between. The night kicked-off with bubbles and networking, and then it was onto the main event – the excellent meal and the awards themselves, as the excited nominees (including my local cobbler’s nephew – long story!) would finally find out who would be walking away victorious.
A jellybean night out at The National Burger Awards
Burgers? Brooklyn Lager? SOLD. H2O once again pulled out all the stops for 2023’s National Burger Awards, paying homage to the heroes behind the grill with a gauntlet style showdown followed by an awards ceremony to honour the best burgers in the UK. The competition was fierce with over 200 entries, that were eventually whittled down to sixteen of our country’s leading burger restaurants, pubs and street food trucks.
A Gold Win at the B2B Marketing Awards 2022
The rain may have been torrential, but the spirits were high as we headed to Old Billingsgate for the 2022 B2B Marketing Awards. Having scooped a win in the B2B category at the Alliance of Independent Agencies Wing Awards, with our ‘You Don’t’ Know Philly!’ campaign for Mondelez UK, earlier this year we had everything crossed for the night ahead. This time the campaign was shortlisted for ‘Best Use of Customer Insight’ in what is essentially the Oscars of the B2B marketing world.
World Food Day 2022
Food brings people together in a huge variety of ways, from family gatherings or a friendly pick-me-up to first dates or peace-offerings. Everyone has a favourite food, ranging from pizza to pasta, cookies to cakes, and all the good stuff in between! So many amazing dishes and ingredients are available to indulge in today, and World Food Day (16th October) celebrates them all.
Lumina Food Strategy Forum Top Takeout’s
You may recall my last Lumina food strategy forum exec summary blog was split into the good news and the bad news. I’m sad to say that the weight of bad news is rather overwhelming this time around, however that isn’t to say there isn’t some good news. As ever things are changing on a daily basis as this debrief happened on 21st September two days before the Chancellor’s ‘mini budget’. However, that said, it offers up a useful snapshot of the market. My top take outs from the debrief are as follows:
Contract Catering’s StrEAT Food Awards 2022
Earlier this month, we made our way to the Islington Metal Works in London for the 2022 StrEAT Food Awards, hosted by Contract Catering Magazine. The event saw some of the UK’s biggest and best contract caterers including Amadeus, BaxterStorey, Elior, Lexington and Sodexo, battling it out to take home one of three coveted titles including Street Food Dish of the Year, StrEAT Food Chef of the Year and Meat-Free Dish of the Year.
CROWNING MUTTI’S GOLDEN TOMATO COOK
November 2021 saw the climax of an exciting cooking competition – Golden Tomato Cook – which we developed for our client Mutti, the Italian’s favourite tomato brand*. Inspired by Mutti’s Pomodorino d’oro award which is presented to the famer who supplies the best quality produce each year, this new consumer culinary competition recognises and rewards the UK’s best tomato cook. Menus were judged on making the tomato the hero of the dish, originality, presentation, menu appeal and taste. Mutti’s mission is to raise the tomato to its highest expression and this contest challenged consumers across the UK to do exactly that by creating a three-course tomato-based menu using the Mutti Essentials range.
Entering the Year of The Tiger
1st February marks the start of the Year of The Tiger under the Chinese lunisolar calendar. This is known as the Chinese New Year, Lunar New Year or Spring Festival and celebrations will typically last for 16 days, from the New Year’s Eve up until the Lantern Festival (this year is the 15th February). It is a celebration that over 2 billion people get involved in all over the world.
A Hattrick of Wins for jellybean Clients
After two years away The Caterer Supplier Awards returned in December to recognise hospitality’s most exciting manufacturers, producers, and suppliers.
The 2021 awards were even more crucial considering the pandemic and the challenges that our industry is facing. As well as providing operators with details on the essential products that could help their menus and business, the awards were also a celebration of the best foodservice manufacturers and suppliers who – despite facing their own trials during Covid – continued to innovate to support hospitality as it navigated the new normal and rebuild.
London Cocktail Week Month
As London Cocktail week is now all of October (nice!) we thought we’d share some of the Beans’ favourites. According to international research from Brandwatch, Margaritas are the most popular cocktail followed by Martini, Mimosa, Bloody Mary, and Manhattan. But closer to home it is safe to say, us Beans have found solace in a wide range of cocktails over the past 18 months (of course, all drunk responsibly!). We are after all a leading food and drink agency so really, it’s research. Isn’t it?
Jellybean is a Top 60 B2B agency
I am absolutely thrilled that Jellybean is a Top 60 B2B agency (59) and a Top 40 Integrated B2B agency (38) according to the recently released 2021 UK B2B Marketing Agencies Benchmarking Report.
