We are thrilled to announce our latest collaboration with world ingredients brand Cooks&Co: the Worldie Sandwich Competition. As an agency that values creativity and food, we couldn’t be more excited to lead the development and management of this culinary competition.

The Worldie Sandwich Competition is now live and invites all UK-based foodies and sandwich enthusiasts to showcase their skills and compete for the title of Worldie Sandwich Competition Champion 2023. The champion will not only be able to brag about their incredible sandwich-making skills but will also take home a £2,000 cash prize and a year’s supply of Cooks&Co ingredients*. Runners up will also be rewarded with cash prizes and a hamper of Cooks&Co goodies*.

Our client, Cooks&Co, is known for its exceptional products, including Tri Colour Jalapenos, Roasted Red Peppers, Green Chillies, Dried Porcini Mushrooms, and Vegan Stuffed Peppers. These ingredients, along with any other non-Cooks&Co ingredients, can be used to create a Worldie sandwich that showcases the creator’s imagination and skill.

Anne-Marie Cannon, Cooks&Co Brand Controller, explains how the competition celebrates sandwich-making as an art form. “When made with love, care, and the very best ingredients, sandwiches are more than just great sustenance – they are an art form, and this competition gives us the opportunity to celebrate it.”

Worldie Sandwich Awards

To enter the competition, participants must create a Worldie sandwich using at least one Cooks&Co core ingredient and share a video or image of their creation on social media, using the hashtag #WorldieSandwichComp. The top five sandwich creations chosen by our judges will proceed to the semi-final, where the public will vote to determine the top three entries. The finalists will then participate in a live sandwich showdown in London on 20th June 2023, where our esteemed panel of judges, including chef and author Jo Pratt, foodie influencer Ollie Eats, and Markus Tribe-Endt, Chief Taster at Cooks&Co (possibly one of the best jobs in the world!), will taste and evaluate the sandwiches based on originality, taste, presentation, and the inclusion of Cooks&Co ingredients.

We are thrilled to have conceived and be managing this campaign, working closely with the team at Cooks&Co to bring the Worldie Sandwich Competition to life and to its very exciting conclusion. We believe that this competition will not only encourage creativity and showcase the culinary brilliance of sandwich makers across the UK but also celebrate the importance of using high-quality ingredients.

So, whether you prefer baguette or brioche, tofu, or turkey, it’s time to bring your sandwich A game and unleash your creativity by creating your Worldie Sandwich today. For more information and terms and conditions on the Worldie Sandwich Competition, visit the Cooks&Co website. You can follow Cooks&Co on social media @cooksandcouk.

Only one submission per person is allowed. T&Cs apply – please see website for details.

 *A case of Sweety Drop Peppers, Tri Colour Jalapenos, Roasted Red Peppers, Green Chillies, Dried Porcini Mushrooms and Vegan Stuffed Peppers. Subject to availability.