Jellybean Creative is a leading foodservice pr and marketing agency.

We help top brands with foodservice marketing, foodservice pr, foodservice digital and foodservice design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

Jellybean Creative Solutions - Foodservice Marketing and PR Agency

Essential Cuisine

Essential CuisineWe have been working in close partnership with Essential Cuisine, as their strategic marketing and PR partner, since early 2013.

We’ve worked with them to develop a market-leading, future-proof campaign – ‘Proud to be one of the Team’. This is the culmination of sound insight, peer to peer research, fundamental market knowledge, innovative agency thinking and a client with a seriously big personality, struggling with a disconnect between perception and reality.

This is a highly competitive market where individual chefs are often the hero – we wanted a new spin and made the brand part of the whole kitchen brigade and its camaraderie.  The fully integrated campaign running across trade media advertising, PR, digital & social, was launched to the press and end users at the Restaurant Show in October 2013. The campaign has gone on to define and shape the company – a staunchly British producer of outstanding stocks and sauces for professional chefs.

The campaign has very clearly paid dividends for the business which posted double digit yoy growth in 2013/14.  In 12 months, the PR campaign has achieved a 100% hit rate, an OTS of over 5m and a return on investment of 12:1.

Commenting on the rebrand, Essential Cuisine Director, Neil Corlett, said: “We’re delighted to be working with Jellybean. They’ve shown a great level of creativity and insight into the foodservice market and achieved what we set out to do!”


Jellybean Creative is a leading foodservice design agency. We help top brands with foodservice pr, foodservice marketing, digital and design. If you feel we could help you with your marcomms, strategy, public relations, creative or digital then drop us a line today.

GET IN TOUCH!